Latest News From Industry

Father and Son Ranchers   South Dakota   NRCS
House Votes to Repeal the Death Tax

The House voted 240 to 179 today for full repeal of the death tax, a tax that is threatening the livelihoods of farmers and ranchers across the country

FDlabelFINAL
Month of Beef Love in NYC

As part of its Northeast Beef Promotion Initiative, the beef checkoff partnered with New York City based online fresh-food grocer FreshDirect on a healthy-eating campaign during the retailer’s February “Month of Love.”

BT_Cattle_Desert_2
USDA Seeks Nominees for Cattlemens Beef Board

The U.S. Department of Agriculture is seeking nominations to serve on the Cattlemen’s Beef Board.

“Meat Your Beef” with the Philadelphia Art Institute
“Meat Your Beef” with the Philadelphia Art Institute

As part of its Northeast Beef Promotion Initiative (NEBPI), the beef checkoff hosted a “Meat Your Beef” channel influencer immersion event at a modern-day beef processing plant and nearby beef feedlot in Eastern Pennsylvania on March 26 for the chef instructors and culinary students at Philadelphia Art Institute in Philadelphia, Pa.

AMC1
Checkoff Highlights Opportunities for Retailers, Foodservice

Representatives of 19 state beef councils also participate in post-conference workshop.

Beef_Fuels_New_York_City
Beef Fuels New York City

The beef industry reached more than 30,000 athletes, their friends and families attending the 2015 United Airlines NYC Half Marathon Health & Fitness Expo in Manhattan March 12-14, thanks to a first-time sponsorship by the national beef checkoff, in partnership with the New York and South Dakota beef councils.

stackofpaperl
Letters to the Editor

Read letters from Beef Today's readers.

North Dakota Legislature Doubles the $1 Beef Checkoff

The North Dakota Legislature has doubled the $1-per-head checkoff that ranchers pay when they sell cattle.

WebPageGraphic_CheckoffApprove
Statewide Beef Checkoff Referendum Passes by Wide Margin

The Illinois Beef Association (IBA) announced Tuesday that the recently held statewide referendum to restart the Illinois Beef Checkoff passed with an 88 percent majority vote.

newvealwebsitefoodservice
Checkoff Unveils Veal Marketing Website

The Beef Checkoff this week announced the launch of a new website, at VealFoodservice.com.

United_States_Cattlemens_Association
Beef Checkoff MOU- Does Not Go Far Enough

The United States Cattlemen's Association announced an official decision to not sign the Checkoff Memorandum of Understanding as presented to industry leaders through the Beef Checkoff Enhancement Working Group.

National_Farmers_Union_NFU
NFU Says Proposed Beef Checkoff MOU Fails to Make Any Meaningful Reforms

National Farmers Union President Roger Johnson said that ongoing conversations about how to improve the beef checkoff have again failed to lead to greater producer comfort with how the checkoff is handled.

Beef_checkoff
National Beef Organizations Agree on Enhancements to National Beef Checkoff Program

Today, seven national organizations, members of the Beef Checkoff Enhancement Working Group, signed a revised Memorandum of Understanding regarding agreed-upon enhancements to the national Beef Checkoff Program.

gold_sponsorship_NE(1)
Beef Checkoff Partners Reach Culinary Influencers

The beef industry was able to make tremendous impact on more than 450 culinary students, chef instructors and restaurant operators at the 2015 Northeast and Southeast American Culinary Federation Conference in Baltimore on Feb. 15-17.

BQA
BQA Producers Forum Provides Updates to Cattle Producers

Beef and dairy producers from across the country gathered during the 2015 Cattle Industry Convention for the checkoff-funded Beef Quality Assurance (BQA) Producers Forum.

Maxey,_Jimmy_-_Fresno,_CA
Jimmy Maxey Elected CBB Chairman for 2015

Cattle feeder Jimmy Maxey from Fresno, Calif., was elected by fellow Cattlemen’s Beef Board (CBB) members to serve as CBB chairman in 2015.

Beef_checkoff
Producer Support of Beef Checkoff Remains High

As the number who ‘disapprove’ drops to lowest level in program history.

2014_Annual_Report_Cover
2014 Beef Board Annual Report Available

The 2014 Cattlemen’s Beef Board Annual Report now is available.

Beef___Pasta_Skillet_Primavera
American Heart Association Certifies Extra Lean Ground Beef as Part of a Heart-Healthy Diet

The Beef Checkoff Program announced that Extra Lean Ground Beef is now certified by the American Heart Association to display its recognized and respected Heart-Check mark.

Beef Board Elects 2015 Leadership

Jimmy Maxey, Anne Anderson and Brett Morris are New CBB Officers.

Beef Checkoff Looks to Increase from $1 to $2

Agriculture industry groups have come together to determine how to enhance the beef checkoff program, says former NCBA president Scott George.

Kansas Cattle
Closing The Gate: Logic Eludes Checkoff Deniers

Despite overwhelming support, 71% according to the latest survey, a vocal minority of producers continue to seek an end to your beef checkoff.

FJ_BT18_B15014
Options Limited in COOL Dispute

Secretary Vilsack surprised at ranchers’ pushback of a second checkoff

National_Sheriffs_Association_logo
Cattlemen Announce Partnership with National Sheriffs’ Association

During the Cattle Industry Convention, National Cattlemen’s Beef Association President Bob McCan and Sheriff T. Michael O’Connor from the National Sheriffs’ Association announced a partnership to work collaboratively on issues that impact both associations.

Cattle Industry Wants Marketing of Florida Beef

Florida cattle officials are asking the Legislature to create a marketing program that could raise up to $900,000 annually to promote beef consumption and research in the state.

Beef Checkoff Enhancements Contained in Memorandum of Understanding

Members of the Beef Checkoff Enhancement Working Group, which includes NCBA, have drafted a memorandum of understanding (MOU) to pursue proposed changes in the program.

Del_Val-_Winning_team
Beef and Veal Steal the Stage at Pennsylvania Farm Show

The Beef Checkoff Program partnered with the Pennsylvania Department of Agriculture to host “Beef & Veal Day” on Jan. 14, during the 99th annual Pennsylvania Farm Show.

National Beef Checkoff – A Successful Grassroots Program

The beef checkoff returns $11.20 on every dollar invested in the program and has been around for 30 years.

Vilsack: USDA’s Options Limited in COOL Dispute
Vilsack: USDA’s Options Limited in COOL Dispute

U.S. Agriculture Secretary Tom Vilsack said Wednesday that the USDA is running out of options on the country-of-origin labeling (COOL) dispute over beef.

BT_Cow_Calf_Nursing_Kansas
Second Beef Checkoff Plan Scrapped

U.S. Agriculture Secretary Tom Vilsack says he will drop plans to create a new beef checkoff.

NRA_KidsLive_Well_Sponsor_Logo_4c_FY15
Checkoff Sponsoring New Kids LiveWell

New beef options inspire protein-powered kids' restaurant menus.

RuskampPanelDiscussion
Beef Checkoff Ensures Farmers and Ranchers Are Heard at Major Food for Tomorrow Conference

On Nov. 11-12, 2014, the beef checkoff, through the U.S. Farmers & Ranchers Alliance (USFRA), participated in the New York Time's "Food for Tomorrow" conference held at Stone Barns Center for Food and Agriculture in Pocantino Hills, NY - a place many would call a "foodie" mecca.

BQA-Training
Countdown to Quality Success Continues

Nearly 4,000 producers from across the country registered to become BQA-certified thanks to an offer from Boehringer Ingelheim Vetmedica, Inc.

Kentucky Beef Cattle Producers Approve State Check Off

Beef cattle producers in Kentucky have voted to assess themselves an additional $1 per head on cattle marketed in the state.

MCA Vehemently Opposes Government Takeover of Checkoff

The Missouri Cattlemen's Association submitted comments to USDA Secretary Tom Vilsack regarding his proposal to create a beef checkoff on top of the existing program.

Cattle Industry Opposes Expanding Beef Check-off

Cattle industry groups can't seem to agree on a proposal to expand the beef check-off program.

Kentucky Beef Producers Approve State Check Off

Kentucky beef cattle producers voted to assess themselves an additional $1 per head on cattle marketed in Kentucky in a statewide referendum held in November.

tailgating_promo_winner_nebpi_2014
Did You Invite the MVP to Your Tailgating Party?

Northeast shoppers have a passion for tailgating, and thanks to a fall promotion, they also have a passion for beef!

USDA Seeks Input on New Beef Promotion Order

USDA's Agricultural Marketing Service is seeking input from the public to guide its development of a new industry-funded promotion, research and information order (also known as a "checkoff program") for beef and beef products.

Manufacturing and Ag Leaders: Current COOL Rules Threaten Jobs and Economic Growth

Broad business coalition calls on Congress to ensure compliance on COOL.

Forty-Five Cattlemens’ Associations Tell USDA: Don’t Hijack the Checkoff

Yesterday, 45 state cattlemens’ associations representing more than 170,000 cattle breeders, producers and feeders sent a letter to Agriculture Secretary Vilsack.

Ibotta
Beef Checkoff Teams Up With Ibotta App

In cooperation with Ibotta, the 16th most frequently used app in the United States, the beef checkoff recently encouraged customers at two national retailers to choose beef at the meat case.

Beef_Board_Website
New Look and Feel for MyBeefCheckoff.com

The beef checkoff launched a totally redesigned MyBeefCheckoff.com on Sept. 28, providing checkoff payers, leaders, staff and media with an easy-to-navigate selection of checkoff resources and information to highlight checkoff programs and results.

PriMed_Beef_Demo
Physicians Learn to Appreciate Lean Beef’s Role in the Diet

Thanks to a national checkoff partnership with the New York Beef Industry Council, as part of its Northeast Beef Promotion Initiative, the checkoff exhibited at the Pri-Med East Conference in Boston, Mass., Sept. 12- 14.

Red Angus Producers Assure Quality Product

Delivering a quality beef product to the consumer requires more than just superior genetics – trustworthy handling practices are the link that assures consumer satisfaction.

beef_steak_tri_tip
$39 Million of Investments Planned for 2015 by Beef Checkoff

The Cattlemen’s Beef Board will invest about $39 million into programs of beef promotion, research, consumer information, industry information, foreign marketing and producer communications in fiscal year 2015.

outwest2
Beef Checkoff Hosts Customized Beef Experience for Key Foodservice Purveyor

Attendees gain access to beef industry leaders and actionable menu insights.

House Votes to Protect Private Property Rights, Halting EPA and Army Corps’ Land Grab

The National Cattlemen’s Beef Association and the Public Lands Council applaud the efforts of Rep. Southerland (R-Fla.) to block what is described as the largest federal land grab to date.

BT Rotator Vaccination Cattle
Free BQA Certifications from Sept. 1-Oct. 31

Beef Quality Assurance certification gives producers tools to provide the safest and highest quality beef to consumers.