In an effort to continue to highlight beef’s place on the plate, the National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, has partnered with the Produce for Better Health Foundation (PBH).
NCBA announces a comprehensive industry feedyard audit tool that will serve as a standardized audit tool based on the sound science and common sense established in the Beef Quality Assurance (BQA) program.
National Cattlemen's Beef Association president Marty Smith issues a statement about the group declining to participate in two Florida producer meetings.
Sometimes a little education goes a long way, especially when it comes to your dinner. Shawn Darcy shares how the BQA consumer campaign increases transparency and trust.
NCBA president Marty Smith, rancher and attorney from Wacahoota, Florida, joined AgriTalk on Wednesday to discuss the resolution from NCBA's Live Cattle Marketing Committee calling for a more robust cash cattle trade.
The Checkoff-funded National Beef Quality Assurance (BQA) Program, managed by the National Cattlemen’s Beef Association (NCBA), is now recognized as an industry-leading animal welfare program.
