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Ty Bayer
Ty Bayer Is Red Angus Herdsman of the Year

Ty Bayer, Ringle, Wisconsin, was selected as the 2021 Red Angus Herdsman of the Year at the National Red Angus Open Show during Cattlemen’s Congress in Oklahoma City.

American Red
American Red Program Launched For Commercial Cattlemen

The Red Angus Association of America and Santa Gertrudis Breeders International are collaborating to on a new program for commercial cattlemen called American Red.

Double Standards and Faux Meat

Beef production, and I agriculture in general, has become a pretty contentious issue over the past several years. Most often, the criticism is directed at us while we try to defend ourselves in a graceful manner.

Double Standards and Faux Meat, Page 2

Beef production, and I agriculture in general, has become a pretty contentious issue over the past several years. Most often, the criticism is directed at us while we try to defend ourselves in a graceful manner.

How Important is Transparency When it Comes to the “Ick” Factors?

When it comes to some of the less than savory aspects of beef production, just how transparent should we be?

The opportunities for sharing agriculture’s story have never been so great but you have to be willing to care about something other than your advocacy goals in order to connect with shoppers, says Brandi Buzzard Frobose.
Should We Stop “Educating Consumers?”

The opportunities for sharing agriculture’s story have never been so great but you have to be willing to care about something other than your advocacy goals in order to connect with shoppers.

How Important is Transparency When it Comes to the Ick Factors? Page 2

When it comes to some of the less than savory aspects of beef production, just how transparent should we be?

When the Title Match is Big Ag vs. Hobby Farms, PETA Wins, Page 2

Fair Oaks Farms, a progressive dairy, pork and crop farm in northwest Indiana, was recently the subject of some less than savory media attention.