Latest News From Country-of-Origin Labeling

'Quit Making Money on the Backs of American Producers.' USDA Proposes U.S. Beef Labeling Updates
'Quit Making Money on the Backs of American Producers.' USDA Proposes U.S. Beef Labeling Updates

Closing the meat labeling "loophole," Justin Tupper with the United States Cattlemen's Association shares his thoughts on the recent USDA update to voluntary labeling standards and what it means for cattle producers.

Industry
Two-Thirds of Consumers Deem Transparency Very to Extremely Important, Survey Finds
Two-Thirds of Consumers Deem Transparency Very to Extremely Important, Survey Finds

Two-thirds of consumers say transparency in animal protein is extremely or very important, says Merck Animal Health, as part of the company’s results in its first consumer transparency research study.

Paige Carlson
Ag Policy
BT_Beef_COOL_Label
Groups Seek Reintroduction of American Beef Labeling Act

Fifty groups and organizations recently sent a letter to Congress members encouraging reintroduction of the American Beef Labeling Act in 2023.

Paige Carlson
Industry
Trade, COOL, Japan: Kent Bacus On NCBA Policy Priorities On AgriTalk
Trade, COOL, Japan: Kent Bacus On NCBA Policy Priorities On AgriTalk

“There's no other market that can absorb the beef volume and the value of what we're selling into Japan,” said Kent Bacus, NCBA director of trade and market access. “We have level the playing field."

Sara Brown
Industry
Can COOL be voluntary? Canada says 'no'
Can COOL be voluntary? Canada says 'no'

During a recent visit to Washington D.C., Canadian Agricultural Minister Lawrence MacAulay stressed that Canada does not support country-of-origin labeling, whether mandatory or voluntary.

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Markets
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U.S. beef exports rebound in November

U.S. beef exports in November showed signs of a rebound, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF), contractor to the Beef Checkoff Program.

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