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As consumers glean more information about where their food comes from, producers need to focus on how they manage their farm or ranch. Beef Quality Assurance certification is a good place to start.

A south Texas rancher reports he measured more than 100 inches of rainfall in each of the last two years. That’s about 2.5 times more than the annual average for the area.

Which is more financially advantageous on your ranch if the average is the same, uniformity from top to bottom or bottom-end discounts offset by premiums from top-end excellence?

The Golden Globes may be known as the “party of the year,” but for the American beef industry, there won’t much to celebrate when the festivities kick off this Sunday.

John Nalivka’s projections for the 2020 Cattle Inventory show a decline of 1.6%, which, if realized, would be smallest inventory number since 2016.

Over the past 10 weeks, cattle feeders have gained market leverage in a rally the likes of which have not been seen in many years.

The new year brings with it several changes in ongoing market dynamics, some new opportunities, and some new risks and continuing challenges for cattle and beef markets.

Packers were aggressive in obtaining inventory to start the new year, and the result was a cash cattle market that gained $2 in both the north and south.

Many spring calving herds will begin calving around the first of February, if not before, so an increased understanding of the “calving” or parturition process is helpful.

Kansas rancher and influencer, Brandi Buzzard-Frobose was named by the National Cattlemen’s Beef Association as the 2019 Advocate of the Year in recognition of her success in advocating for beef.