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Justin Sexten Performance Livestock Analytics
Justin Sexten: Looking Forward

Lessons learned from the pandemic marketing year suggest a decision structure built on gathering the most relevant data while minimizing the noise of the uncontrollable.

Justin Sexten Performance Livestock Analytics
Justin Sexten: Feeding the Foundation

Some of the greatest benefits to feeding a cow herd have little to do with nutrition. Even the smallest amount of feed simplifies gathering, moving, and checking cows with the sound of the feed truck.

Rising feed costs
Justin Sexten: Less Is More

Even for those who enjoyed timely summer rains, the marginal economics of the cattle business and rising feed costs continue to cause nearly everyone to search for ways to do more with less.

Justin Sexten Performance Livestock Analytics
Justin Sexten: Stuck In The Middle

Whether you are looking to market spring-born calves, yearlings off grass or buying the next turn, everyone is looking to capture the value added by their management.

Cattle grazing
Justin Sexten: Wearables?

As technology advances the range of sensor applications will continue to expand as will the duration of data collection.

Justin Sexten: You Are How You Eat?

As technology advances, our ability to monitor behavior in a normal feeding environment will help determine if efficiency causes the behavior or the behavior makes cattle more efficient.

Technology may soon be used for grazing decisions
Justin Sexten: Remote Control Grazing Management

Cattlemen may someday use technology such as drones to digitize pasture management addressing variable pasture conditions and labor needed to develop actionable data-driven grazing management plans.

Steer with RFID tag
Justin Sexten: Technology’s Role in Traceability

The advancements in technology and handling of data privacy we are currently witnessing provide a useful structure to look at options for a traceable beef product.