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The fire sent cattle prices plummeting. Portions of the industry demanded an investigation and USDA said it was looking into it. Experts at the cattlemen’s convention told AgDay that report is still pending.

Twenty-one farm and ranch groups are launching Farmers for a Sustainable Future (FSF), a coalition supporting environmental and economic sustainability that will serve as a resource for lawmakers and policymakers.

There is little evidence to suggest that plant-based alternatives are anything more than a fad being driven by massive investments in advertising, outdated information and many false or misleading claims.

Research conducted by NCBA finds at least one-third of surveyed consumers believe that plant-based fake meat products contain at least some real beef.

Stockmanship & Stewardship is a unique two-day educational experience featuring low-stress cattle handling demonstrations, Beef Quality Assurance (BQA) education and other sessions for cattlemen.

The Checkoff-funded Beef. It’s What’s for Dinner. brand, managed by NCBA, kicks off summer grilling season with a multi-pronged campaign to encourage consumers to cook beef on the grill all summer long.

It was a busy week on Capitol Hill for the beef industry. NCBA’s Ethan Lane joined AgriTalk to sum up the events.

In response to the ongoing efforts to provide relief to Americans impacted by the COVID-19 crisis, NCBA Vice President of Government Affairs Ethan Lane issued the following statement.

Sometimes a little education goes a long way, especially when it comes to your dinner. Shawn Darcy shares how the BQA consumer campaign increases transparency and trust.

The Checkoff-funded National Beef Quality Assurance (BQA) Program, managed by the National Cattlemen’s Beef Association (NCBA), is now recognized as an industry-leading animal welfare program.