Drovers
When producers look to their veterinarians for genomics advice, many may not feel fully confident leading that discussion. Here’s how you can prepare yourself to help producers take the first step.
After a federal appeals court ruling, Florida’s ban on cultivated meat remains in place, dealing a blow to the industry and reinforcing protections for livestock producers.
As the Choice beef cutout nears the $400 mark, analysts eye supply chain disruptions and shifting consumer habits.
Founders Fund leads $2B valuation round as Halter doubles down on its commitment to ranchers globally.
With a wall of fire racing at up to 70 mph, three ranch families describe the desperate fight to save their herds and homes, the courage of children on the front lines and the network that rose from the ashes.
Check out the Sterling Marketing Profit Tracker for week of March 21.
You take care of your land and livestock—don’t forget to take care of yourself.
Extension educator shares three priorities to consider postwildfire.
Fast-growing pasture creates ideal conditions for grass tetany in lactating cows. Understanding risk factors, early signs and mineral management is key to prevention.
University of Nebraska extension educators suggest balancing bull selection with cow herd profitability.
Cattle futures are higher early following the big rally in the equity markets says Scott Varilek with Kooima Kooima Varilek.
A century of female stewardship meets the digital age as virtual fencing replaces the physical grind of the past in Potter Valley.
Brian Bledsoe of Brian Bledsoe Weather explains what’s driving the record heat, how long it may last and why it’s not a repeat of 2012.
While mature cow weights have climbed for 60 years, Oklahoma State analysis explains the link between cow size and carcass weight is more modest than the industry assumes.
From a violent collision to a forced recovery during a blizzard, one farm woman learns trading productivity for rest isn’t a weakness, but a necessary act of grace and healing.
Although EPDs are only comparable within breed, producers can utilize the Across-Breed EPD Table to accurately compare bulls across breeds.
With more than 800,000 acres burned, a grassroots network of ranchers helping ranchers is providing a lifeline of hay and hope for Nebraska beef producers.
Joe Kooima of Kooima Kooima Varilek says cattle and hogs are struggling Thursday with the set back in the equity markets.
Eye-tracking research sheds light on decision-making at bull sales.
Why consistent herd records are the key to a successful ranch transition and long-term production success.
Nebraska extension educator stresses vigilance in monitoring calf health following exposure to wildfire smoke.
Experts outline the integrated approach needed to capture every pound of gain.
Even after losing a major export market, the U.S. bovine genetics industry bounced back in 2025.
From visual-only ear tags to electronic ear tags, brands and tattoos, how producers choose to identify their cattle is impacted by their management program.
Check out the Sterling Marketing Profit Tracker for week of March 14.
Texas animal health officials and Texas Cattle Feeders Association confirm the claims are false.
Brad Kooima with Kooima Kooima Varilek says there were a couple of reasons the market ignored the strike and the biggest was the higher equity markets and lower crude oil
With more than 600,000 acres burned, crews continue to fight to contain four active fires as the state’s largest-ever blaze continues to grow.
Thousands of union workers at the JBS Greeley, Colo., plant went on strike Monday calling for higher wages, safer working conditions and respect on the job.