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Communication is needed to bring families together for these major decisions.

The first few hours of a calf’s life are critical to its success. Sometimes when producers need to intervene, the new mom goes into protection mode.

Farmers and farm groups have mixed reactions and lingering questions following President Trump’s announcement of sweeping reciprocal tariffs. Will farmers receive aid to offset tariff impact? How will U.S. trading partners react?

Check out the Sterling Marketing Beef Profit Tracker ending March 29.

More face-to-face interactions between ranchers and consumers is needed to share the story of the beef industry.

Beginning or growing your grazing management strategy can make a difference in efficiency, profitability and legacy on your ranch. Learn how to take your next step with resources from experts.

President Trump has announced a series of tariffs, scheduled to roll out over the next few days, on some of agriculture’s most significant trade partners. The outcomes could be a net positive for cattlemen, some beef industry members say.

Sen. Roger Marshall and Rep. Ronny Jackson introduced the Dietary Guidelines Reform Act of 2025 to modernize the development of federal dietary guidelines with up-to-date, evidence-based nutritional information.

Hungary reported its first case in more than 50 years of the disease on a cattle farm early last month.