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Selection for Growth and Carcass Merit

After considering traits most economically important to us in our own production and marketing system, bull selection is critical to maximize the genetic potential of future calf crops to perform in those traits.

Genetic Prediction in Beef Cattle and Expected Progeny Differences

EPDs are the result of genetic prediction, based on performance data collected by cattle breeders over many generations of beef production.

Selection for Calving Ease

Heifers that calve unassisted do a better job of raising that calf, have shorter rebreeding intervals and calf earlier the following year. When calving ease as a priority, several selection tools are available.

Invest in Genetics to Maximize Your Profit Potential

Breeding season is just around the corner and it’s time to consider your investment in genetics to maximize the profit potential of the calves that will be born next year.