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Don’t let green grass fool you. Learn why protecting root reserves today ensures a longer, more productive grazing season in a record-high cattle market.

The cancer research fundraiser is slated for June 5 and 6, north of Cozad.

Beef producers use the digital tool to improve forage quality and move cattle more easily.

Why routine deworming is giving way to targeted, data-driven strategies in cattle.

Angus bull sired by B&B Preeminent sets new record selling 49% for $1.05 million.

Turner’s ability to ‘look around corners’ turned media profits into a masterclass in land accumulation and encouraged his network to see the value of land ownership.

From colostrum to cow herd management, vaccination decisions made early in life play a crucial role in long-term success.

Texas A&M veterinarians document the first cases of ractopamine toxicity in canines, emphasizing the need for rapid treatment and specialized cardiac care.

With high liquidity and aging hardware, family farms have become prime targets for hackers. Here is how to secure your data and your land deals.

Check out the Sterling Marketing Profit Tracker for week of May 2.