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The Checkoff-funded National Beef Quality Assurance (BQA) Program, managed by the National Cattlemen’s Beef Association (NCBA), is now recognized as an industry-leading animal welfare program.
National Cattlemen’s Beef Association president Marty Smith issues a statement about the group declining to participate in two Florida producer meetings.
NCBA announces its “75% plan,” a regional approach to improve cattle market price discovery without mandating participation by producers or packers.
NCBA vice president of governmental affairs appeared on AgriTalk with Chip Flory to discuss COVID-19 relief packages and working with the new Biden administration.
The digital shopping platform Chicory and the National Cattlemen’s Beef Association (NCBA) are partnering to raise the profile of beef and accelerate e-commerce growth of beef products.
The Beef Checkoff has made several key updates to its programs in in the last few months, with a focus on its mission of building consumer trust in beef production.