Latest News From New Zealand

Hereford cattle produced for Silver Fern Farms
NZ Importer Courts ‘Upscale’ American Consumers

A New Zealand beef company launches an aggressive campaign designed to court American consumers. Touting the attributes many consumers say they desire, Silver Fern Farms provides a glimpse of your foreign competition.

8 months ago
Beef + Lamb New Zealand Unveils Multi-Million Dollar U.S. Campaign

Beef and lamb producers from New Zealand are planning to spend several million dollars on a campaign to promote their products in the U.S. to help strengthen their import position.

1 year ago
Beef and lamb producers from New Zealand are planning to spend several million dollars on a campaign to promote their products in the U.S. to help strengthen their import position.
Beef + Lamb New Zealand Unveils Multi-Million Dollar U.S. Campaign

Beef and lamb producers from New Zealand are planning to spend several million dollars on a campaign to promote their products in the U.S. to help strengthen their import position.

1 year ago
TPP Countries Gaining Foothold in Japanese Beef Market

Beef producing countries like Australia, Canada, New Zealand and Mexico are gaining greater access into Japan thanks to lowered tariffs, giving those exporters a significant advantage over U.S. beef producers.

1 year ago