The feedlot industry is constantly under pressure to produce more with less utilization of natural resources, while ensuring the health and well-being of the animals in their care.
To address that need, Chr. Hansen, a 149-year-old leading global bioscience company with a strong sustainability profile, launches a new product into the United States market.
“BOVAMINE DEFEND® Plus is our latest science-based, research-proven probiotic product for feedlot cattle. Our long history in harnessing the power of good bacteria allowed us to find cooperative strains to use in one product so that our customers have one sustainable solution to multiple challenges,” says Giuseppe Copani, Head of Ruminant Innovation. “It’s the next in line of trusted probiotics for cattle from Chr. Hansen. It builds on our proven results with products like BOVAMINE® and BOVAMINE DEFEND®, or as we like to say, ‘The proven probiotic – made better!’
Chr. Hansen’s probiotics have been used in the production of beef cattle for three decades. Nutritionists recommend probiotics to improve average daily gains and feed conversation and to ensure the establishment of normal gastrointestinal functions, even under stressful conditions.
Specifically, BOVAMINE DEFEND® Plus
• Is an evolutionary step in probiotic science, combining four strains into one product to effectively support cattle health and efficiency. A natural next step as we continue to learn more about how different strains of bacteria interact with, and support, each other.
• Supports digestive and immune functions in cattle. It contains four strains of bacteria* specifically selected for their modes of action and the symbiotic relationship they have with each other.
• Includes Chr. Hansen’s most researched lactate producer and lactate utilizer combined with its most researched strains of Bacilli.
“For feedlot managers and nutritionists looking to improve their cattle and operations, BOVAMINE DEFEND® Plus is the premier solution in probiotics that proactively support proper gut health while contributing to feed efficiency, productivity, and smoother operations. Our proven results have made daily-fed probiotics a mainstay in the most progressively managed herds, and our technical support team stands ready to address your unique challenges,” highlights Dr. Jen Schutz, Head of North America Technical Services.
Chr. Hansen will be showcasing BOVAMINE DEFEND® Plus at The Cattle Industry Convention & NCBA Trade Show in New Orleans, Louisiana, on February 1-3, 2023.
