Shaye Koester-Wanner

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More face-to-face interactions between ranchers and consumers is needed to share the story of the beef industry.
Tips for knowing how to best scale your business.
Avoid these common handling and usage mistakes that can lead to vaccines being less effective or completely ineffective.
Proper mineral levels in a cow before and during pregnancy also set her calf up for success.
Wearable technology is becoming more available for ranchers to keep an eye on individual animals in their herds.
It is important to understand how carbon programs work and where they are finding their role in the beef industry.
Young ranchers hold the future of the industry in their hands. Previous generations have put in the work and now it is your turn.
As new generations are added to operations, it’s important to create additional revenue sources that work with the ranch’s goals and overall system.
From ranching to feeding cattle to selling direct-to-consumer and owning a local beef locker, CJ and Calli Thorne view risks as opportunities for growth.
A new trend that helps ranchers market more carcass products and promotes beef as a whole is eating the whole animal, especially organ meats.