David Lalman, Ph.D., has researched cow size and feed efficiency with intent to help producers create a cowherd that is resilient and productive in the best environment and still productive in the worst of years.
The Beef Checkoff was started by producers and is guided by producers today. Learn more about the process and where that money goes to build beef demand.
Casual Cattle Conversations guest Zack Lindsley encourages producers to find technology that make their operations more efficient and provides a return on investment.
Markets, weather and input costs are constant challenges, but with the emergence of new technology and business models, producers have new ways to mitigate these risks.