The fast food giant pulled a commercial that leading U.S. scientists and beef industry leaders say contained inaccurate and misleading information about cattle's contribution of greenhouse gases to the environment.
As the Senate nears a vote on the Great American Outdoors Act, NCBA and 48 other livestock and natural resource groups oppose the bill because it creates more than $14 billion in new, mandatory spending.
On Wednesday, National Cattlemen’s Beef Association (NCBA) Policy Division Chair and South Dakota Rancher Todd Wilkinson issued a statement in response to a proposed bill to regulate spot cattle trades.
Beef promotion programs managed by NCBA have shifted in response to the coronavirus pandemic to reflect consumer concerns about their day-to-day health and the availability of delicious, safe, wholesome food, like beef.
There is little evidence to suggest that plant-based alternatives are anything more than a fad being driven by massive investments in advertising, outdated information and many false or misleading claims.
Those who are intimately familiar with the National Environmental Policy Act (NEPA) know the disfunction and egregious overreach the law brings to livestock producers—particularly those that operate on federal lands.
In September, it was announced that Colin Woodall would be the new Chief Executive officer of the National Cattlemen's Beef Association, leaving his position with NCBA in Washington and moving to Denver.
Ahead of the holidays the NCBA has released a new two-hour video in hopes to “spice up any gathering and celebration.” The Beef Drool Log video features a prime rib roast cooking to perfection over an open flame.