A World Trade Organization (WTO) dispute panel ruled against Indonesia on Thursday in twin cases brought by New Zealand and the United States against its import restrictions on food and animal products including beef an
Modern marketing is all about connecting product attributes with consumers’ fundamental values. But with the positioning of the alt-meat category, that approach is seriously misguided.
Beef and lamb producers from New Zealand are planning to spend several million dollars on a campaign to promote their products in the U.S. to help strengthen their import position.
Beef and lamb producers from New Zealand are planning to spend several million dollars on a campaign to promote their products in the U.S. to help strengthen their import position.
