We can manage only as well as the cow and her offspring will allow us to. If we can produce a “perfect cow,” then we can more easily manage that cow.
Due to the recent severe weather, many cow-calf producers have a significant number of first-calf heifers or cows that have lost calves this spring.
An article by Consumer Reports this week shows again, how complex scientific information can be misrepresented in order to influence the reader’s beliefs about the meat industry.
With true American influence comes a true American experience.
Breakfast on the Farm visits create greater trust and confidence in modern beef production.
As a seedstock producer, Lee Leachman, partner in Leachman Cattle of Colorado, has been aiming to improve the efficiency of his cattle to pass those genetics onto commercial cattleman.
Consumers talk with their disposable income, and the consumer continues to display their preference for beef.
Employing checkoff-funded market research to build demand for beef.