Research supports fat as part of a healthy diet and consumers are demanding high-quality beef, and the beef industry has seen a rebound of grade because of increased emphasis on genetics, says Dale Woerner, Texas Tech.
Everyone involved in the cow/calf sector, commercial or seedstock, exited last fall's sale season reeling from what appeared to be an inevitable storm. Skepticism quickly replaced the optimistic zeal that carried
The next step in optimizing your marketing efforts is to know details about who you are trying to reach. What are the main age groups of customers? What industry publications are they reading? Do they consume everything
The objective for beef cows is to produce a calf. About 15 to 20 percent of the calves are destined as replacements, so the remaining 80 to 85 percent of the calves go the feed yard as terminal cattle. Given that fact,