German Navarrete, a USMEF corporate chef based in Mexico, recently developed a U.S. meat cutting demonstration utilizing virtual reality technology that uses 360-degree video images representing various meat cuts.
USMEF submitted comments identifying barriers that inhibit U.S. red meat exports to Kenya, which are explained in more detail by Cheyenne McEndaffer, USMEF director of export services, in the audio clip below.
While the COVD-19 pandemic hasn't slowed international consumers' enthusiasm for U.S. pork and beef, it has altered their buying behavior and changed the way the U.S. meat industry communicates with consumers.
U.S. companies that export red meat to Canada now face simpler and clearer requirements, thanks to a joint initiative by the USDA Food Safety and Inspection Service and the Canadian Food Inspection Agency.
U.S. pork exports posted the third largest month on record in February while U.S. beef exports also recorded double-digit gains from a year ago, according to data released by USDA and compiled by USMEF.
The USDA Food Safety and Inspection Service has updated its Export Library for China to reflect expanded access for U.S. beef and pork. These changes were negotiated in the U.S.-China "Phase One" trade agreement.
USMEF President and CEO Dan Halstrom explains that when implemented, USMCA will solidify trade relations in North America and preserve duty-free access to Canada and Mexico for U.S. pork, beef and lamb.
The Latin American Product Showcase saw a mix of current and new customers from emerging markets where the U.S. has been working to grow demand for U.S. red meat, says USMEF president and CEO Dan Halstrom.
At the Latin American Product Showcase, more than 60 USMEF exporting member companies participated, displaying and promoting U.S. beef, pork and lamb products. The event attracted more than 190 buyers from 23 countries.
April exports of U.S. beef and pork were lower than a year ago while U.S. lamb exports continued their upward trend, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF).
Pork export value averaged $50.58 per head slaughtered in April, down 13% from a year ago but the highest in 10 months. For January to April, export value averaged $47.25 per head, down 15% from the same period in 2018.