Latest News From Industry Press Release

Membership model announced
U.S. CattleTrace Releases Membership Model

U.S. CattleTrace, a not-for-profit that securely maintains and manages data collected as part of disease traceability, announced the release of its model for membership.

Feeder cattle
Nathan Smith Hired as General Manager for Top Dollar Angus

Top Dollar Angus Inc. has announced Nathan Smith as its new general manager. Originally from Pratt, KS, Smith now resides in Colorado and maintains a small cow-calf herd.

Beef for the holidays
Beef. It’s What’s For Dinner. Hosts Celebrity Chef Jet Tila

Beef. It’s What’s For Dinner. hosted a virtual “Roast and Toast” food influencer holiday event teaching a select group of food influencers how to cook the perfect Prime Rib Roast.

Huera billboard in Madrid.
Plant-based Meat Brand Heura Sued by Spanish Meat Associations

Heura, Europe’s fastest-growing plant-based meat brand, has withdrawn a provocative advertising campaign following legal action from the meat industry.

Cattle feeding
Methane Emissions Reduced By Novel Feed Ingredient

A two-year large-scale trial in Alberta, Canada has successfully demonstrated that a novel feed ingredient, developed by Royal DSM, can be included in commercial feedlot diets to reduce methane emissions by up to 80%.

Red Angus calves
Auction Markets Earn Red Angus Recognition

Four auction markets were recently recognized for their crucial role in supporting Red Angus producers through tactical marketing and strategic partnerships.

Startup Challenge
Beef Alliance Announces First-Ever Startup Challenge

The Beef Alliance Startup Challenge is a one-of-a-kind opportunity to align the customers of technology (cattle feeders) with the creators of technology (startups) to put high impact solutions to work.

Cow at sunset
NIAA Named Beef Checkoff Contractor

NIAA proposed a plan that will allow farmers and ranchers to learn and engage on the importance of responsible antibiotic use in animal agriculture.

Eddie Jackson
Beef Loving Texans Names Eddie Jackson as Chief Recipe Officer

Food Network Chef and former NFL star Eddie Jackson has been named Chief Recipe Officer for Beef Loving Texans to develop unique, timely recipes and partnering as an ambassador for the brand.

Grant To Reduce Conflict Between Livestock And Predators
Grant To Reduce Conflict Between Livestock And Predators

The USDA Natural Resources Conservation Service announces coalition, spanning 20 groups across seven states and two tribal nations, has been awarded a conservation innovation grant of almost $1 million.

Euken-Myers farm, Lewis, Iowa
Euken-Myers Family Named ESAP Region 3 Award Winners

Randy and Jill Euken along with their daughter and son-in-law Michelle and Steve Myers, have been named winners of the Region 3 Environmental Stewardship Awards Program.

Red Angus
Red Angus Releases New Index to Identify Profitability

The Red Angus Association of America released an updated suite of bio-economic selection indexes, including the Profitability and Sustainability index, abbreviated ProS, that covers economically relevant traits.

Dr. Barry Flinchbaugh
K-State Mourns Loss of Esteemed Agricultural Economics Professor

The charismatic Dr. Barry Flinchbaugh was well known as a leading expert on agricultural policy and agricultural economics. For more than four decades he was a top adviser to politicians of both major political parties.

Pictured (l to r) are: 2020 American Hereford Association (AHA) President Joel Birdwell, Barry and Pam Healey, Janet and Brian Healey and AHA Board director Bruce Everhart.
Burke Healey Inducted Into Hereford Hall of Merit

Burke Healey, Davis, Okla., was posthumously inducted into the Hereford Hall of Merit at the American Hereford Association’s (AHA) Annual Membership Meeting and Conference, Oct. 24, in Kansas City, Mo.

Cattle sorting
Neogen launches Igenity® Feeder, a Commercial DNA Sorting Tool

Neogen announces the launch of Igenity® Feeder, a DNA tool designed to assist cattle producers in the stocker and backgrounder phase to manage feeder cattle according to their genetic potential for carcass traits.

Cow-calf
Vytelle Adds Genetic Analytics to Its Portfolio

Vytelle announced the exclusive licensing of the Synomics Insights Platform to increase the accuracy of predicting cattle performance using phenotype and genomics data.

Sustainability initiatives are taking shape.
Elanco Releases Healthy Purpose™ 2030 Sustainability Commitments

Elanco's new protein, planet and pet pledges aim to provide improved access to nutritious protein, reduce the company’s footprint on the planet, and support healthy pets that support people’s wellbeing.

Pictured from left: Rex Hoppes, Iowa Beef Industry Council; Matt Wenger, Iowa State University; Liz Croston, Tyson Fresh Meats Manager Communications; Dr. Terry Houser, Iowa State University; Steve Stouffer, Tyson Fresh Meats Group President; Dr. Dan Thomson, Iowa State University; Julie Kenney, Deputy Secretary of Agriculture; Addisyn Young, Beef Up Iowa participant;  Lt. Governor Adam Gregg; Kinly Johnston, Beef Up Iowa participant; Shane Miller, Tyson Fresh Meats SVP & GM Beef Enterprise; Dan Heffernan, Tyson Fresh Meats VP Human Resources; Linda Gorkow, Iowa Food Bank Association Executive Director; Dr. Maynard Hogberg, Iowa Cattlemen's Foundation Board; Mary Greiman, Iowa Cattlemen's Foundation.
Tyson Gift Supports Beef Up Iowa At Iowa State University

A gift from Tyson Foods will provide 80,000 meals to food insecure Iowans through Beef Up Iowa. The Iowa Cattlemen’s Foundation accepted a $50,000 donation from Tyson Foods on October 13.

Western Landowners Urge Trump to Sign ACE Act
Western Landowners Urge Trump to Sign ACE Act

The America's Conservation Enhancement (ACE) Act advances several provisions that recognize and address the challenges ranchers face in managing land for livestock and wildlife.

Sullivan County 4-H and FFA Youth Livestock Sale on Sept. 21, 2020, Milan, MO.
Auction Outreach Beyond the Block

Livestock auctions have been a source of economic opportunity and community morale for decades, and this year auctions continue to invest in the health and longevity of their communities.

Ryder Day with the 2020 Fort Worth Stock Show Grand Champion Steer
Fort Worth Stock Show Cancelled For 2021

The 2021 Fort Worth Stock Show & Rodeo, which attracts 1.2 million guests, exhibitors and competitors, has been cancelled in a unanimous decision by the executive committee.

Rainbolt Ranch, Texas
Molly McAdams Named Executive VP of Texas Beef Council

Molly K. McAdams, Ph.D., has joined the Texas Beef Council (TBC) as its new executive vice president. She replaces Richard Wortham, who will retire in December after 30 years with TBC.

New Zealand Sheep and Beef Farms Close to Being Carbon Neutral
New Zealand Sheep and Beef Farms Close to Being Carbon Neutral

A study at Auckland University of Technology (AUT) estimates the woody vegetation on New Zealand sheep and beef farms is offsetting between 63 percent and 118 percent of their on-farm agricultural emissions.

EMPYR Premier Forages
Alta Seeds Introduces EMPYR™ Premier Sorghum Forages

Alta Seeds introduces EMPYR™ Premier Forages, a complete line of forage sorghum, sudangrass and sorghum-sudan hybrids.

CRI Feeders
Scott Anderson is 2021 TCFA Chairman

Scott Anderson, co-owner of CRI Feeders in Guymon, Okla., has been elected the 2021 Texas Cattle Feeders Association Chairman.

Farm Bureau Report Examines Cattle Market Issues
Farm Bureau Report Examines Cattle Market Issues

A new report unveiled by the American Farm Bureau Federation provides an in-depth examination of the causes and price implications resulting from extreme market volatility in the cattle industry.

Legislation would attempt to improve cattle markets
Sen. Fischer Introduces Cattle Market Transparency Act of 2020

Proposed legislation would restore transparency and accountability in the cattle market by establishing regional negotiated cash minimums and equipping producers with more market information, says Neb. Sen. Deb Fischer.

Colorado ranch
One Million Acre Sustainable Grazing Initiative Launched

At Walmart’s Sustainability Milestone Summit, World Wildlife Fund, the Walmart Foundation, McDonald’s and Cargill announced they will join forces to make improvements to the grasslands of the Northern Great Plains.

2021 Beef Checkoff Budget announced
Beef Board Announces FY 2021 Beef Checkoff Investments

The Cattlemen’s Beef Board will invest approximately $39,380,000 into programs for beef promotion, research, consumer information, industry information, foreign marketing and producer communications during fiscal 2021.

Good cattle records are the cornerstone of any herd health program, but they’re especially important for identifying potential BVDV issues.
Successful BVDV Prevention Strategies Focus On Type 1b

Type 1b has emerged as the most prevalent subgenotype of BVDV in the United States, accounting for roughly 70% of reported cases.

Jared Wareham
Wareham Joins ABS Global

ABS welcomes Jared Wareham as the North America NuEra Business Development Manager to the NuEra Genetics™ program as part of a whole-herd genetic solution for commercial beef customers.

Feedlot steers
Top Dollar Angus Seeks New General Manager

Top Dollar Angus seeks a knowledgeable, passionate and hardworking leader to assist in further expanding its seedstock partnership and feeder cattle programs.

KSU Beef Stocker Unit
21st K-State Beef Stocker Virtual Field Day October 1

Making alternative ration ingredient changes work, beef cattle market outlook and nutrition and management are among topics planned for the 2020 Kansas State University Beef Stocker Virtual Field Day on Thur., Oct. 1.

Montana cow-calf pair
Resero Genomics Launches Customer-focused DNA Banking

Resero DNA Reserve, a DNA-banking service that enables livestock producers to store DNA information securely and maintain control of genetic material in their own, proprietary DNA bank was announced by Resero Genomics.

Nebraska Sandhills
Nebraska Cattlemen Welcomes Passage of Property Tax Relief

Nebraska Cattlemen (NC) has aggressively advocated for property tax relief and reform for Nebraska's livestock producers, and calls today's action by state policymakers a major victory.

Kansas sunset
RTK Photo Contest Deadline August 31

The Ranchland Trust of Kansas (RTK) photography contest will be open through Aug. 31 to professional and amateur photographers of all ages. Photographs entered showcase the natural beauty of ranch lands across Kansas.

Beef Marketing Program monitors individual animal performance.
New Program Monitors Individual Animal Performance

Vytelle announces through its GrowSafe business the launch of the Beef Marketing Program to monitor individual animal performance, predict carcass weight and optimally market cattle in the feedlot.

Utah sheep ranch
Congressmen Seek USDA Help For Sheep Ranchers

Congressmen urge Ag Secretary Sonny Perdue to to assist U.S. lamb and sheep producers impacted by the economic fallout from the coronavirus pandemic and the closure of a Colorado processing plant.

Beef Quality Assurance
BQA Virtual Producer Forum Aug. 6

The National Beef Quality Assurance Team hosts a virtual producer forum on Thursday, Aug. 6 at 7 pm Central Time.

Beef Checkoff Contractors and Subcontractors Share 2020 Successes
Beef Checkoff Contractors and Subcontractors Share 2020 Successes

Beef Checkoff committee members in each committee heard presentations from Checkoff contractors during its summer meeting. These detailed how programs, research and education have creatively changed to drive beef demand.

Grazing cows
Texas Cattle Rustler To Serve 37 Years

A Texas man faces a lengthy prison stay after pleading guilty to five felony charges related to hundreds of cattle thefts in Hill and Limestone Counties.

Campaign to Generate Dietary Guidelines Comments
Campaign to Generate Dietary Guidelines Comments

NCBA launched a campaign to highlight the #BenefitsofBeef and is calling on cattle producers to submit public comments in support of federal dietary guidelines that recognize beef’s role in a healthy diet.

Owyhee County, Idaho
NCBA Highlights Importance Of Public Lands Ranchers

Testimony before the Senate committee on Energy and Natural Resources highlighted the importance of public lands ranchers during the pandemic, including their role in resurging the American economy.

NCF Announces New Partnership With Cargill
NCF Announces New Partnership With Cargill

The National Cattlemen’s Foundation (NCF) announces a four-year strategic partnership with Cargill funded by a $3 million contribution from the company’s protein business.

Rangeland
Rejuvra™ Herbicide Receives EPA Approval

Rejuvra™ herbicide was approved by the Environmental Protection Agency for controlling invasive weed species on rangeland, CRP land and natural areas, including grazed areas.

Alltech's 2020 Sustainability Report
Alltech Releases 2020 Sustainability Report

On the one-year anniversary of committing to the United Nations Sustainable Development Goals, the UN's Global Compact and the Science Based Targets initiative, Alltech has released its 2020 Sustainability Report.